There are some encounters that seem obvious. The one between The New Me and LaCoqueFrançaise is one of them.
TheNewMe x LaCoqueFrançaise
Two worlds driven by a shared desire: to support women in their daily lives by combining well-being, freedom of movement, and attention to detail. On one side, a Pilates studio where you can recenter yourself, strengthen your body, and take time for yourself. On the other, accessories designed to accompany every moment of the day.
This shared vision gave rise to an exclusive collaboration, conceived as the natural extension of a lifestyle where every accessory finds its place, from the studio to the city.
At the heart of this collaboration is a creation designed to accompany all rhythms of life. Practical, lightweight, and decidedly fashionable, it fits equally well into a Pilates session, a workday, or a lunch with friends.
Because the most beautiful accessories are those that move with us, this collaboration celebrates modern, active, and inspiring femininity.
More than a collaboration, it's an invitation to prioritize self-care, move with confidence, and assert your style down to the smallest detail.
